Anti-Aging from the Inside Out
The notion that looking youthful on the outside begins from within is influencing baby boomers. The market for anti-aging vitamins and supplements has an expected growth rate of nearly 50% from 2009 to 2015. This is fueled by an aging population seeking to keep the signs of aging at bay. Warding off premature aging with nutrition science is fast catching on, and taking health supplements to counteract the impact of inadequate nutrition and poor diet on cellular function is becoming common.